Habayit Hayehudi's interactive Facebook campaign
1. Nice touch, finally a breath of fresh air for the iPhone-ge-
neration. Cobined with a patriotic, rightist slant : should do quite OK! Wish they'd loose the "kippa" :-)
2. #1, apparently you miss the point of the party
They are religious but also inclusive of non-religious. They respect your decision not to wear a kippah, you should respect those that decide to wear one.