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Public cutting back on food expenses

Poll conducted by Manufacturer's Association Food industries branch shows 61% of Israeli households cut back on food expenses in August 2009. Average monthly food expenses now stand at NIS 2,028

Orna Yefet, Calcalist
Published: 10.23.09, 14:34 / Israel Business

The Israeli public is cutting back on food expenses due to the economic situation.

 

A poll conducted by the Manufacturers Association of Israel's Food Industries Association showed that 61% of Israeli households decreased their expenses on food products in August 2009.

 

The monthly average expenses on food products and supermarket goods dropped 3.2% and stand at NIS 2,028 (about $550).

 

According to the Food Industries Association's marketing committee chairman, convenience stores at gas stations have seen a significant rise in sales, with 17% of households purchasing products from them in August 2009, compared with 9% in March this year.

 

Meanwhile, the major supermarket chains continue to grow stronger, and in August, 2009, they made up 33% of the purchasing power, as opposed to 29% in March.

 

Neighborhood supermarkets made up 15.4% of the purchasing power in August compared to 13% in March.

 

For the first time, a drop was noted in the scope of purchasing power directed at inexpensive local supermarkets – 15.4% in August compared with 19% in March and 16% in September 2008.

 

The poll, which was conducted among 600 respondents, also showed that minimarkets and neighborhood grocery stores make up 13% of food purchasing power and the ultra-Orthodox supermarkets continue to make up 8% of the purchasing power.

 

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