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צילום: jupiter

Public cutting back on food expenses

Poll conducted by Manufacturer's Association Food industries branch shows 61% of Israeli households cut back on food expenses in August 2009. Average monthly food expenses now stand at NIS 2,028

The Israeli public is cutting back on food expenses due to the economic situation.

 

A poll conducted by the Manufacturers Association of Israel's Food Industries Association showed that 61% of Israeli households decreased their expenses on food products in August 2009.

 

The monthly average expenses on food products and supermarket goods dropped 3.2% and stand at NIS 2,028 (about $550).

 

According to the Food Industries Association's marketing committee chairman, convenience stores at gas stations have seen a significant rise in sales, with 17% of households purchasing products from them in August 2009, compared with 9% in March this year.

 

Meanwhile, the major supermarket chains continue to grow stronger, and in August, 2009, they made up 33% of the purchasing power, as opposed to 29% in March.

 

Neighborhood supermarkets made up 15.4% of the purchasing power in August compared to 13% in March.

 

For the first time, a drop was noted in the scope of purchasing power directed at inexpensive local supermarkets – 15.4% in August compared with 19% in March and 16% in September 2008.

 

The poll, which was conducted among 600 respondents, also showed that minimarkets and neighborhood grocery stores make up 13% of food purchasing power and the ultra-Orthodox supermarkets continue to make up 8% of the purchasing power.

 

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