Channel 2 is Israel's most popular television station. It is operated by three franchisees: Keshet, Telad and Reshet, which divide programming time for the week among them.
The bid to operate Channel 2 from November 2005 is currently underway. By the end of March 2005, the tender committee will choose two companies to operate Channel 2 for the next 10 years, replacing the current three operators.
The two operators will switch schedule days during the contract, one broadcasting four days a week for 26 months, with the other company taking four slots afterward for a similar period.
Annual revenue is expected to range from NIS 350-400 ($80-90 million) a year, bringing in an average profit of NIS 30-50 ($7-11 million) a year.
Some five companies and investors have announced their intentions to participate in the bidding. Current operators include Reshet, Keshet and Telad. One of the two new bidders is Taya Communications, who adopted “Kan – television that changes the picture “ as the consortium's new brand name. The second new group is a partnership consisting of impresario Aviv Giladi and businessman Udi Recanati.