Neve Tzedek Hotel
Treats: An ancient structure with fair-faced concrete and modern furniture gives the hotel the special Neve Tzedek atmosphere. The Gallery Suite has a small yard with a Jacuzzi.
In the Studio Suite, the sinks are made out of oak tree barrels which were once used to store wine. The kitchen is next to the hot tub, which is nice because one can eat and drink without getting dirty.
The Top Roof Suite is shining white and has a private wet sauna, a rooftop with a Jacuzzi, a home theater system and a dreamlike bed.
Neve Tzedek Hotel (Photo: Adi Gilad)
Number of rooms: Five.
Prices: NIS 1,900-3,600 (about $560-1,060) for two per night, including breakfast at the Nana Bar restaurant.
Cancellation policy: NIS 600 ($177) for cancelling a booking two weeks in advance.
Parking: On the street or in nearby parking lots.
Bonus: The Hollandia Suite bed. A special mattress accepts the body's curves and wraps you with unbelievable softness. The top of the bed has an iPod and iPhone charger, and tiny but powerful loudspeakers play the songs you have downloaded. The bed is, naturally, adjustable. After you try it, you'll never want to get off.
Disadvantage: When you call the hotel you reach a voicemail because there is no lobby. It takes a while before you get an answer. The cancellation fee is exaggerated.
Address: 4 Degania Street, Neve Tzedek.
Gordon Hotel & Lounge
Treats: Gordon Hotel is reminiscent of Parisian boutiques. Two floors of small but shining white rooms, with everything in place – from the bottle of wine waiting as a gift for the guest, through the purple lavender plant next to the bed, to the transparent reading lamps hanging down from the ceiling. The mini-bar is hidden in a cupboard, as is the laptop safe, and on nice days one can stand on the balcony and observe the sea.
The hotel is intimate, designed in good taste, and each room is equipped with a home automation system. At the touch of a button, a white curtain is automatically shifted, revealing a transparent shower. At another touch, the room's lighting is dimmed, giving a romantic illusion. The hotel has a restaurant in which guests can dine facing the sea, alongside guests and passersby.
Number of rooms: Twelve, eight of them overlooking the sea.
Prices: NIS 900-1,500 ($265-442) for two per night.
Cancellation policy: No charge up to three days before the arrival date. After that, one night is charged.
Parking: In nearby parking lots; no parking arrangements.
Bonus: A bottle of red wine as a gift in the room. A pampering shower and staff which will bring you magazines in any language you'll ask for.
Disadvantage: Small rooms, no bathtub.
Address: 2 Gordon Street and 136 Yarkon Street.
Brown Hotel TLV
Treats: The splendor is apparent even in the public restroom. Black marble, silver sinks, splendid flower arrangements. Gold fish sail in bowls on the lobby tables, which stand on a striped carpet. The hallways' walls, in olive drab, are coated with golden wallpaper.
The hotel, which opened about six months ago, has a business center with a PC (for those who have forgotten their laptops) and a spa room for two. Your cat or dog will be warmly welcomed too.
Number of rooms: Thirty.
Prices: NIS 760-1,260 ($224-371) for two per night, depending on the room level (the relax rooms include a Jacuzzi). On weekends one can book a room for a minimum of two nights, but it's flexible. The price includes breakfast at Nana Bar, Birenbaum Banahala and Espresso Bar on Rothschild Boulevard.
Cancellation policy: Businesspeople can cancel 24 hours in advance without being charged a cancellation fee. Other customers may cancel 48 hours in advance. If you have a good excuse, there will be no cancellation fee.
Parking: Paid parking lot, NIS 45 ($13) a day.
Bonus: Laptop safe with a battery charger. Some rooms are handicap accessible.
Disadvantage: The hotel's shades may appear gloomy to those who do not like the combination of brown and black or olive drab.
Address: 25 Kalisher Street.
Varsano Luxury Suites
Treats: Yaron and Guy Varsano's suites hotel in the Neve Tzedek neighborhood was built on historical grounds. Each hotel suite is exquisitely designed and equipped with a DVD and stereo system, a microwave, coffee machine and even a washer and dryer.
The suite has a backyard in which one can have a cup of coffee and meet the other guests, unless they have chosen to dine in the nearby Suzanna restaurant, for example.
The concierge will book tickets to cultural performances and tours of Tel Aviv, will send a hair designer and yoga instructor to your room and book you a reservation at a restaurant.
Varsano Luxury Suites (PR photo)
Number of rooms: Seven.
Prices: The studio suite, starting from NIS 1,265 ($373) per couple per night. A double suite, from NIS 1,580 ($466) per night. The loft suite, from NIS 1,810 ($533) per night. A family quite, from NIS 2,485 ($732) per night.
Cancellation policy: No cancellation fee up to 48 hours from the booking. Beyond that, the hotel will charge you for the first night.
Bonus: Chef Golan Gurfinkel's excellent Dalal restaurant provides the breakfast, as well as room service for an extra cost. The suites are a three-minute walk from the beach, two minutes from the bustling Tahana compound, and just 1 meter (3.2 feet) away from the Suzanne Dalal center. There's a good chance you'll meet actress Gal Gadot visiting her husband, hotel owner Yaron Varsano.
Disadvantage: No Jacuzzi required in the backyard.
Address: 16 Hevrat Shas Street, Neve Tzedek.
Shalom Hotel & Relax
Treats: The Atlas Hotels chain upgraded the old Shalom Hotel on Hayarkon Street and designed it, inspired by a private beach house. The corridors and rooms are painted in blue and white, from the wallpaper to the carpets.
The hotel lobby is designed like a fancy lounge and offers different types of tea and croissants throughout the day. The work of artist Michael Argov decorates the walls, and the rooftop includes a huge hammock alongside fun sitting areas.
In the morning one can watch the hotel owner eating oatmeal and choose between muffins, yeast cakes, shakshouka with zucchini and sage, or homemade granola with an endless selection of jam. The best part is of course the nearby Hilton Beach.
Number of room: Fifty-one.
Prices: NIS 830-1,030 ($245-303) for a couple per night.
Cancellation policy: Three days in advance.
Parking: At the Hilton Hotel across the street, NIS 40 ($12) a day.
Bonus: Happy hour with kava, martini and small tortillas. Later you can go up to the spa room and bathe in the Jacuzzi on the deck.
Disadvantage: You can't really see the sea. The view is mainly of the rooftops of the neighboring houses or the hotels across the street.
Address: 216 Hayarkon Street.
Alexander Suites Hotel
Treats: The hotel has undergone a face-lift. It has an attractive lobby and pleasant rooms. The lounge floor has a beautiful roof begging us to sit on it with a glass of wine and watch the sunset. It has a gym, round-the-clock concierge services and laundry services.
And most important, it has the Diamond Suite, which shines like a diamond and is worth a visit if only for envy purposes.
Alexander Suites Hotel (Photo: Ori Ackerman)
Number of rooms: Sixty-seven.
Prices: NIS 1,000-2,000 ($295-560) for two per night. The presidential suite will cost NIS 10,000 ($2,946) for two, not including breakfast.
Cancellation fee: No charge up to 48 hours before arrival.
Parking: NIS 80 ($24) per day or NIS 25 ($7) for four hours in the hotel's parking lot. There is also a parking lot next to the hotel which belongs to the Tel Aviv Municipality and costs NIS 15 ($4.5) for a one-time entrance.
Alexander Suites Hotel (Photo: Ori Ackerman)
Bonus: Diamond Suite – 550 square meters (5,920 square feet), including two white and pampering bedrooms, a soft grayish carpet, the blue sea from all directions, a private pool and different treats.
Disadvantage: Finding parking in the area is a nightmare – especially at night, when all party goers head to clubs.
Address: 3 Havakuk Street, near Matzizim Beach.
Treats: A luxurious hotel whose lobby is located at the entrance to the restaurant under it, so that while booking a room you can get a peek of the person sitting at the bar drinking a single malt. Each room has a huge bookcase with 400 books in different languages.
You can order treatments to your room for the exaggerated price of NIS 600 ($177) for two, but it's advised to go to one of the nearby spas instead.
Hotel Montefiore (Photo: Ohad Reinhardt)
Number of rooms: Twelve on two floors.
Prices: $400 for two per night on Thursdays and Fridays; $340 on weekdays and Saturdays.
Parking: Valet parking service for NIS 50 ($15) per day.
Hotel Montefiore (Photo: Ohad Reinhardt)
Bonus: The magnificent bookcase in the room. You can read or turn pages or just feel smart.
Address: 36 Montefiore Street.
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