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'Red Bull' drink billionaire Chaleo dies in Thailand

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Chaleo Yoovidhya, who rose from poverty to become one of the world's richest men thanks to astute marketing of the "Red Bull" energy drink, has died in his native Thailand.

 

Local media said he had died of natural causes in hospital in Bangkok on Saturday. His age was variously put at 89 or 90, although some sources gave his date of birth as Aug. 17, 1923, making him 88. (Reuters) 

 

 

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