Swiss envoy says: invest in Iran, Middle East's "pole of stability"
Switzerland's ambassador on Thursday called Iran a "pole of stability" in the Middle East and urged companies to make the most of a lucrative market about to re-open after years of crippling sanctions.
Ambassador Giulio Haas was addressing some 500 Swiss business people as Europeans race back to Iran, whose markets and oil will be much easier to tap once sanctions are lifted, under a global deal struck last month.
"Iran seems still for a lot of people to be bearded, elderly gentlemen with turbans. You see them, but you see not a lot of them, especially when you're dealing with business," Haas said.
