KIEV – Israeli café chain Aroma has opened its biggest branch ever in Kiev, Ukraine. The new café, Aroma's 122nd branch, measures some 600 square meters (6,460 square feet) in size and is surrounded by a large terrace.
The new café is located in the city center, opposite a 33-story building housing the main offices of several Ukrainian oligarchs, including Jewish billionaire Victor Pinchuk.
"We already have many clients from the building and we're reinforcing our manpower," said the café's manager, Anna Tkachenko.
"This is Aroma's third branch in Kiev, and we opened it about half a year after the second one. It wasn't easy, but we understood from our customers that they're waiting for us and that we mustn't stop," added the chain's CEO in Ukraine, Yaakov Lifshitz.
Aroma's first coffee shop in the Ukrainian capital was inaugurated in January 2009 and has been very successful.
In the past two years, Aroma has won the title of Kiev's best café, leaving beating dozens of branches which have been operating in the city for many years.
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