London 2012
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BBC unveils animated 2012 Olympics trailer
Clip shows Britain becoming one endless Olympics arena in stunning animated campaign
The BBC has uploaded a promo for the London 2012 Olympic Games to Youtube. The animated one minute clip presents Britain's scenery as it slowly becomes one massive sporting arena.
BBC London 2012 Promo
“Animation enabled us to deliver to this brief and helped us create something really special for the BBC’s London 2012 campaign,” BBC 2012 marketing head Louisa Fyans noted.
