For Michal Mizrahi, a veteran math teacher and educator at ORT Singalovski High School in Tel Aviv, teaching goes far beyond formulas and grades. Aware that not every student can afford new clothes, Mizrahi launched an in-school boutique offering first- and second-hand clothing, free of charge.
With compassion and sensitivity, Mizrahi founded “Michal’s Boutique,” a discreet and welcoming space where students can choose high-quality new or gently used clothes, no questions asked and no shame involved. Students are free to come by at any time, pick what they like, and leave with something new to wear.
The initiative began as a personal effort to help students in her own classroom after noticing some repeatedly wearing the same outfits out of necessity. At first, she brought in her own children's clothes, but it quickly became clear the need was broader.
What started as a private gesture evolved into a schoolwide project, supported by the school administration, community donations, and contributions from clothing brands. A dedicated room was transformed into a real store, complete with organized shelves, quality clothing, and a respectful atmosphere for all who enter.
“This came directly from what I was seeing day to day,” Mizrahi explained. “I noticed students from families facing financial hardship wearing the same clothes again and again. It was especially obvious in the winter, when kids would arrive soaked from the rain or without a proper coat. Our goal is for the school to be more than just a place for learning; it should be a hub where every student feels equal and valued."
ORT Singalovski is home to a diverse student population, reflecting the mosaic of south and east Tel Aviv: longtime residents, recent immigrants, children of asylum seekers, and foreign workers. For many, coping with economic hardship is part of daily life.
“It was important to us to create something that doesn’t feel like charity but rather like a choice,” Mizrahi added. “The response has been incredibly moving. Some students even took clothes for their siblings; it was deeply touching to see how much they care for their families.”