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Hasbara

Yuval Halevi
Israeli Tech Entrepreneur Fights PR War Guiding News Sites in 'Expanding Reach by Millions'
Yuval Halevi, who uses his unique experience to expose millions of people to relevant content, says Israel must do much more on the public opinion front; 'I'm trying to influence what happens in English-speaking communities, but I wish someone from Israel would make efforts in other languages'
Tali Farkash | 01.17.24
יוסף חדאד ואמילי שריידר
How Yoseph Haddad and Emily Schrader became a hasbara power couple
Haddad, a Christian Arab who became a national sensation, and his US-born fiancée Emily Schrader, a fervent advocate against antisemitism with hundreds of thousands of followers, are the new faces of Israel advocacy since the war's onset
Tia Barak | 11.20.23
מסיבת עיתונאים
Netanyahu supports release of October 7 footage; IDF seeks consent of victims’ families
Raw 47-minute footage documenting atrocities of Hamas massacre has so far been shown in private screenings to politicians and diplomats both domestically and internationally; PM believes public distribution will aid in public diplomacy campaign; some families whose loved ones depicted in it oppose
Itamar Eichner, Yoav Zitun | 11.06.23
הילדים שנחטפו לעזה
Still siding with Hamas? you are either antisemites or idiots, and most probably both
Opinion: 'The right side in the October 7 atrocities is the Israeli one, anyone in their right mind understands that. Decapitation of babies, rape, obduction of children - can't be justified in any context. But this is like talking to a brick wall, absolutely useless. And if no one is listening, why should we?'/ Jonathan Yavin is done explaining
Jonathan Yavin | 11.05.23
אלה קינן בפולינזיה הצרפתית
The travel blogger who beat Greta Thunberg
Israeli influencers on the global public diplomacy battlefront: bloggers, activists and social media figures say that after Oct. 7, they felt they had to support the fight to get Israel's story out to the world; they discuss criticism of BBC, drawing inspiration from Netflix and gratitude to Gal Gadot and Eran Zehavi
Tal Giladi | 10.30.23
תומכים בישראל
Want to help with public diplomacy? This is how you start
You can do hasbara: Choose a platform where you feel comfortable, think of a specific angle where you can contribute and follow trends on social media platforms: You don't have to be a social media star to help with advocacy efforts; Here are some tips to help you get started
Ynet | 10.29.23
נת'ניאל בוזוליק
Telling the truth: Actor Nathaniel Buzolic comes from Australia to Israel during wartime
The star of 'The Vampire Diaries' landed in Israel in the middle of the war; 'I decided to come here to show you and the rest of the world the truth and the reality of what exactly is happening here'
Inbal Hananel | 10.29.23
כפר עזה
Perception played central role in Gaza war before first shot fired
Opinion: The Palestinian narrative quickly took over and gained more empathy from global audiences than the Israeli tragedy; Does this mean that hasbara has failed?
Attila Somfalvi | 10.16.23
Galit Distel-Atbaryan
How Israel's faltering public diplomacy is sounding alarm bells for Diaspora Jews
Criticism of Information Minister Galit Distel-Atbaryan transcends usual left-right divide among Jewish organizations worldwide as ministry marred by infighting and frequent staff reshuffles
Daniel Edelson, New York | 09.20.23
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