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Hasbara

מעיין די במהלך השירות. "אחרי השחרור מ'עוקץ' אימצתי את קליאו"

'I revealed my Star of David necklace in front of BDS activists': from UK antisemitism to aliyah

At six, Maayan D. moved with her family to England; after facing antisemitism at university, she returned to Israel alone at 19, enlisted in the IDF and is now active in public diplomacy

Maya Benita | 11.30.25

Winning the info war: Why ‘hasbara’ isn’t enough in the age of fake news

Many Israelis believe the country’s global problem is 'hasbara,' but clinging to that defensive, apologetic concept is outdated; today, the goal is not to explain reality but to shape it, especially for young people fed by fake news; this week’s X revelation — that many viral 'Gaza' anti-Israel accounts are run by impostors abroad — underscores the challenge ahead

Ella Kenan | 11.28.25

הושמד פיר המנהרה ממנו נחטף הדר גולדין ז"ל

'Israel's war in Gaza is not genocide'

Dan Perry: 'I do not think it applies to a situation where perhaps a lot of people died in the context of an intent to achieve other ends'

Maayan Hoffman, ILTV | 11.12.25

משפיעני רשת מקולומביה נחתו להציג את "ישראל האמיתית"

Colombian influencers visit Israel amid diplomatic rift to showcase 'real Israel'

Despite severed ties between Colombia and Israel, a group of 20 high-profile social media influencers tour the country to learn about its culture, people and resilience as part of a broader campaign to reshape Israel’s global image

Itamar Eichner | 10.31.25

Illustration from a Palestinian textbook

Have we really learned anything since October 7?

Olga Deutsch: 'We have won physically on all seven fronts. But where we lost — and continue to lose — is the global political arena'

Maayan Hoffman, ILTV | 10.26.25

Israel’s public diplomacy has failed, and the world stopped listening

Opinion: To rebuild trust, Israel must shift from explaining policies to telling human stories, the faces of victims, the voices of hostages and the truth of October 7

Munir Dahir | 10.11.25

‘The best defense is offense’: Meet the man behind IsraelTech

Yoel Israel: 'The reason why I like to speak to strangers is because the conversations you have with strangers are different'

Maayan Hoffman, ILTV | 10.04.25

'The Israeli voice will continue to be heard': How one Israeli woman is changing the narrative in Arabic

As Israel faces multiple fronts, 28-year-old Herut Davidson opens a new one—online; speaking fluent Arabic, she explains Israeli reality to the Arab world, drawing millions of views and secret support messages from across the region

Alexandra Lukash, Ofir Hauzman | 09.20.25

Orthodox Jewish activist Shabbos Kestenbaum takes on Israel’s public diplomacy crisis

Shabbos Kestenbaum, an Orthodox Jew and vocal pro-Israel activist, is challenging both political sides with his unapologetic stance; a Democrat who backed Trump, he’s calling out Israel’s media failures and rallying American Jews to defend its legitimacy

Alexandra Lukash | 08.06.25

The comic who served in tanks—and now defends Israel with punchlines

American-Israeli comedian Joel Chasnoff, a former IDF soldier, blends humor and advocacy to connect North American audiences with Israel; through his tours, books and performances, he bridges gaps between Israelis and the Jewish diaspora—one laugh at a time

Alexandra Lukash | 07.25.25

כנסיית המשפחה הקדושה זמן קצר לפני שהותקפה ברצועת עזה

We won’t win like this: Israel’s public diplomacy failure over Gaza

Opinion: Israel faces a crippling public image failure as delayed responses and absent messaging allow damaging narratives—like deliberate starvation in Gaza—to go unchallenged; it is a state capable of tracking every Iranian general’s movements yet unable to manage a basic public relations campaign

Yossi Yehoshua | 07.24.25

PR failure? As accusations pile up, Israel stays silent and the world demands war’s end

Israel’s limited public diplomacy response to accusations of civilian deaths and starvation fuels global outrage and calls from 25 countries to end the conflict and allow safe, unrestricted aid access to civilians

Ron Crissy | 07.22.25

The end of hasbara as we know it: A proactive doctrine for prevailing in the modern information war

Opinion: To win the battle for global opinion, pro-Israel advocacy must shift from defense to offense—using micro-narratives, decentralized networks, legal campaigns and cultural influence to reshape how Israel is seen in a hostile digital age

Amine Ayoub | 07.12.25

מחברים את השברים - ועידת הערבות ההדדית של קבוצת ידיעות אחרונות ומרכז זלמן שזר

Israeli journalist says Israel is ignoring the most dangerous front in its war

Ben-Dror Yemini: There is too much propaganda against Israel — and too many Israelis ignore it.

Shosh Bedrosian, ILTV | 05.29.25

Want to combat antisemitism? Be more Jewish, says journalist and activist Yuval David

'Every Jew is a representative of our people, each one of us has to be an activist': David's complete guide to combating antisemitism—just don't mention hasbara

Sharon Kidon | 05.27.25

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Today

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This Month

Judicial reform Ahmad al-Sharaa Airstrike Amsterdam Antisemitism Ariel Bibas Benjamin Netanyahu Bitcoin Climate crisis Columbia University